Candidate Resources
Welcome to our resources to assist Democratic candidates running for public office. We recognise that for some this may be a very new experience, while others may be old hands. Our goal, is to help you with developing a profile in the online and social media space. Like it or not, image is important and a professional image tells voters you are taking your run for office seriously.
It doesn't matter if you are running for local, state or national office, the rules of the presentation game are the same. Get the image right and you will be able to spend more time on what you do best, selling your message to those you wish to represent.
How can we help?
We have spent time and a great deal of effort building a trusted brand for delivering emotionally connective political Ads that take a fresh new approach to delivering the political messaging. Our content is highly regarded, factual, and absolutely focused on critical Democratic messaging.
What can we do for you?
We appreciate that the mystery surrounding messaging, is often confusing and difficult to navigate. It can detract from the important objective of presenting your pitch to voters. The reason public image agencies are prohibitively expensive, is because they are perceived to be the difference between success and failure. We're here to tell you that this is simply untrue. A great candidate can cut through most imaging deficit issues. However, a great candidate can be an outstanding candidate if he or she can utilise image branding to elevate their proposition to their electorate. The one thing that is for certain though, is that even outstanding candidates can lose a race. In politics, there are no sure fire winners.
Marginal gains.
Those who have served many years in the unforgiving modern political environment, will tell you that all elections are won and lost on the margins. Political operatives are constantly in search of 'marginal gains', because these gains are the difference between success and failure. As a candidate, you have to look for every angle to gain an advantage. Putting aside the dark arts of spin and media management, it is vitally important that you present you best self to the voting public and this is where we can help.
Our commitment is to provide access to resources to help you with presenting a professional image that voters will take seriously and encourage them to listen to what you have to say. Here's where you're expecting us to hit you with costs you simply can't afford. That is NOT what we are here for. We offer a menu of services at absolutely no cost to our candidates. We are here to help. It really is as simple as that. We are happy to work closely with your campaign team to seamlessly integrate our services with your existing campaign resources. The value we can bring to a campaign is unique in its depth. We provide everything from help and advice on navigating the social media space, to full blown media production services that can be embedded in your campaign once you are invited to be a DemsForAction endorsed candidate.
We are putting in place scaleable infrastructure to grow our services in line with demand from candidates, so rest assured that as demand grows, so will we.